With one of the highest per capita incomes in the Caribbean and Latin American countries1, the twin states of Trinidad and Tobago are well placed with a secure democratic political environment and competitive business and trade solutions. It’s a budding haven for new businesses and fintech services. However, if you’re a company or business trying […]
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The state of internet usage in Trinidad & Tobago Data collected by the world bank shows that 70% of Trinidad and Tobago’s population uses the internet1. That’s over a million internet users in Trinidad and Tobago. Social media platforms are the most popular websites, with Facebook being the most visited website in the country.
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SEMRush conducted a survey with 1500 businesses about their content marketing strategy in 20211, the survey revealed some interesting insights: 46% of businesses that had a successful content strategy had increased their budget for paid content promotion 42% of businesses mentioned that they are taking their first steps in content marketing We can infer two
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Video marketing has evolved. The availability of robust and affordable video editing tools, significant improvement in smartphone camera technology and the explosive popularity of new platforms like TikTok and Instagram reels has changed the way people consume video content. At the same time, the popularity and demand for long form content i.e longer than 20
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Trinidad and Tobago has a GDP per capita income of approximately $15,0001. There is a lot of opportunity on the island nation for businesses to grow. Consumers in Trinidad and Tobago, like anywhere else in the world, are more likely to buy from brands they trust and find interesting. This is why a good branding
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The number of active social media users in Trinidad and Tobago continues to increase. Facebook and Instagram remain the most popular social platforms in the island nation and Google and YouTube are sites where users are spending the most amount of time. There is still a lot of room for e-commerce in Trinidad and Tobago
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According to similar web, the top free apps being used in Trinidad and Tobago include HA Tunnel Plus, TikTok, EF Tunnel, WhatsApp and The Baby in Yellow1. This list contains 2 VPN applications, a messenger, a social media application and a popular game. A good indication of the wide appetite for mobile applications in the
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As of March 2022, Facebook is still the largest social network in Trinidad and Tobago with 75% market share, followed by Instagram at 7.5% and Pinterest at 7.1%1. According to NapoleonCat that tracks this information, Facebook had 1 155 500 users in Trinidad and Tobago as of March 20222. Social media marketing continues to have
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There are over 1.18 billion websites online around the world1. It’s safe to say that there is a lot of content and information available for visitors to browse. Depending on what they are looking for, users have their preferred online destination. Despite 1.18 billion options, most people visit YouTube to consume video content. The fact
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Trinidad & Tobago, March 23, 2022: Port of Spain based digital agency Webfx, has achieved 2022 Premier Partner status in the Google Partners program. Webfx’s team of experts provides web and mobile app development; social media management; media buy and ad. Placement and other digital media services for organisations throughout the Caribbean. Explore the full
Webfx has been named a 2022 Google Premier Partner Read More »
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