website design Trinidad

Understanding CX customer experience and its relationship with website design

Understanding CX (customer experience) and its relationship with website design

The term UX (user experience) has become quite ubiquitous but those paying attention to design philosophy will have come across a new term CX (customer experience) that has become crucial to the design process for all types of products, services, marketing messages and even website development and design. Changes in consumer’s buying behavior due to …

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Understanding the importance of design for web landing pages

Understanding the importance of design for web landing pages

According to a report by Hubspot based on information from 7000 businesses, increasing the number of landing pages on a website from 10 to 15 can lead to a 55% increase in conversions [1]. When it comes to landing pages, the general consensus seems to be the more the better. But the true test of …

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Is your website ready for Google's Page Experience update

Is your website ready for Google’s Page Experience update?

Google periodically launches updates to its search algorithms. Every update aims at improving the quality of search results so users can find the most relevant and useful information on Google’s search platform. What does their latest update mean for your business’s website? Any changes to the algorithm will affect how well your website will rank …

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Characteristics Of An Effective Website

Five Characteristics Of An Effective Website

With the advent and advancement of internet technology, we have come to expect all kinds of information to be present online. Smartphones have taken information accessibility to the next level by bringing the entire data of the world-wide web in the palm of our hand. Searching the internet for information has become second nature to …

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