The Role
The Account Strategist drives business growth and long-term marketing strategy for key clients. This role focuses on proactive consultancy, data-driven insights, and commercial expansion. You will partner with executive-level clients and lead internal teams to build high-ROI solutions, delegating routine execution to Account Executives.
The Tasks
- Lead the overarching marketing strategy and business direction for key accounts
- Analyse data and consumer insights to present proactive, boardroom-ready recommendations
- Identify upselling opportunities (e.g., MarTech, AI) to drive commercial growth
- Delegate daily project management and administrative workflows to Account Executives
- Act as the primary strategic advisor during high-level client meetings
- Ensure all creative and technical execution aligns with the client’s business goals
Entry Requirements
- Minimum of Bachelor’s degree in Marketing, Business, or a related field
- Proven experience in strategic account management or a senior client-facing agency role
- Strong analytical skills to translate data into actionable business strategies
- Exceptional presentation, negotiation, and communication skills
- Ability to delegate effectively and lead cross-functional teams
- Deep understanding of digital marketing ecosystems and technological trends
- Fearless attitude, resilient, and highly accountable
