The Role:
The Account Executive will oversee and be directly involved in conceptualizing and managing digital media strategies for clients/partners.
This management position entails supervising and training other team members and new hires; serving as the liaison between clients, the production team, and other company representatives. It also involves owning and handling the day-to-day execution and management of campaigns and projects.
The Tasks:
- Active participation in client projects to learn and understand client’s needs and goals regarding a digital media strategy, particularly measurable objectives, research, and budget forecasting to achieve clients’ goals
- Serve as strategic counsel to clients and colleagues for all digital media production projects. This includes websites, apps, social media and online advertising campaigns
- Develop long-term plans and execute recommendations for clients
- Organize planning and status meetings internally and with clients regularly to keep projects on track
- Set deadlines for tasks and see that they are completed
- Manage monthly client invoicing and reconcile clients’ media buy and spend
- Review/edit suggested media strategies
- Monitor campaigns through third-party management software
- Train new and existing team members
- Attend and present at monthly management meetings, weekly staff meetings and project reviews
- Assist in pitching for new business. This includes the development of proposals that speaks to clients’ needs
Entry Requirements:
- Advertising Agency or project management experience preferred
- Strong familiarity with digital media marketing and advertising
- A degree in Business Administration and/or Marketing or the equivalent in work experience
- Excellent command of the English Language both written and oral
- Must demonstrate a problem-solver mentality; ability to anticipate and think critically; always seeking to improve oneself or internal systems & processes