The Role
The Account Executive oversees and is directly involved in conceptualising and managing advertising and marketing strategies for clients/partners.
This management position entails supervising and training other team members and new hires, serving as the liaison between clients, the production team, and other company representatives, and owning and handling the day-to-day execution and management of campaigns and projects.
The Tasks
- Active participation in client projects to learn and understand client’s needs and goals regarding digital and above the line (ATL) media strategy, particularly measurable objectives, research and budget forecasting to achieve clients’ goals
- Serve as strategic counsel to clients and colleagues for all media production projects. This includes websites, apps, social media, press, radio and T.V.
- Develop long-term plans and execute recommendations for clients
- Organise planning and status meetings internally and with clients regularly to keep projects on track
- Set deadlines for tasks and see that they are completed
- Manage monthly client invoicing and reconcile clients’ media buy and spend
- Review/edit suggested media strategies
- Monitor campaigns through third-party management software
- Train new and existing team members
- Attend and present at monthly management meetings, weekly staff meetings and project reviews
Entry Requirements
- Advertising Agency or project management experience preferred
- Strong familiarity with digital media marketing and advertising
- A degree in Business Administration or Marketing or the equivalent in work experience
- Excellent command of the English Language, both written and oral
- Access to a motor vehicle in good working order